Сп/33/Б 44
Каталог "Статии" | Списания
Влияние на бранда върху удовлетвореността от продукта = Influence of brands on product satisfaction
(2018)
Атанаска Решеткова
Каталог "Статии" | Списания
How Brands and Influencers Can Make the Most of the Relationship
Paid promotions cause followers to desert. Here's how to limit the damage
(2023)
П/745/749/B 84
Каталог "Книги" | Книги
Brand Bible
The Complete Guide to Building, Designing, and Sustaining Brands
(2012)
Debbie Millman
П/745/749/C 33
Каталог "Книги" | Книги
Go Logo!
A Handbook to the Art of Global Branding: 12 Keys to Creating Successful Global Brands
(2010)
Mac Cato
Д 8898
Каталог "Дисертации" | Дисертации
Лидерство на пазара на вино в европейска макро среда
Магистърска теза: [Електронен ресурс]
(2017)
Моника Тодорова Малинова
Сп/33/И 50
Каталог "Статии" | Списания
Brand Credibility as a Determinant of Consumer Price Sensitivity in Food Markets
(2026)
Shqiprim Jashari;
Artan Haziri;
Nexhat Shkodra
Д 8482
Каталог "Дисертации" | Дисертации
Opportunities for Introducing Bulgarian Rose Products to Chinese Market
Магистърска теза : [Електронен ресурс]
(2016)
Siqin Wu
Cп/33/E 20
Каталог "Статии" | Списания
The Mediating Role of Brand Engagement and Store Image on Relationship between Brand Identification and Purchase Intention: a Study of Omani Retail Market
(2021)
Zaheer Ahmed Khan;
Ermal Bino;
Hyder Kamran
Cп/33/E 20
Сп/33/И 50
Каталог "Статии" | Списания
The Trademark Application Activity in Bulgaria According to the Nice Classification and Economic Sectors for the Period 2010-2020
(2022)
Ventsislava Nikolova-Minkova
Сп/37/Г 62
Каталог "Статии" | Списания
Searching for the Roots of Contemporary Branding: Study of Cylinder Seals from the Dawn of Ancient Egypt
(2022)
Hristo Katrandjiev
Сп/33/И 50
Каталог "Статии" | Списания
The Role of Positive Emotions in Mediation the Influence of Fashion Involvement, Shopping Lifestyle on E-Impulse Buying (Empirical Evidence in Generation X, Y, Z)
(2025)
et al.;
Moch Rizal
Сп/37/Г 62
Каталог "Статии" | Списания
Nation Branding: Research Approaches and Models
(2020)
Kalina Ishpekova-Bratanova
Каталог "Статии" | Списания
Customer loyalty and customer loyalty programs
(2003)
Mark D. Uncles;
Grahame R. Dowling;
Kathy Hammond
Д 9111
Каталог "Дисертации" | Дисертации
Research on B2C How to "Beat" Amazon in 2019
Master's thesis : [Electronic Resource]
(2019)
Sofia Frenkel
Сп/6/D 56
Каталог "Статии" | Списания
Engaging brand communication in Facebook - a typology of the brand page users
(2018)
Yagodina Kartunova
Сп/33/И 50
Каталог "Статии" | Списания
Green Consumer Profile Analysis: Insights from Digital Market Clustering
(2025)
Guruh Hariyadi;
Rizal Isnanto;
Purwanto Purwanto
Сп/33/И 50
Каталог "Статии" | Списания
How Do YouTube Ads Shape Consumer Decisions? (Empirical Study on Gen-Z)
(2025)
Totok Haryanto;
Budhi Haryanto
Сп/33/И 50
Каталог "Статии" | Списания
Competitive Convergence and Digitalization in Bulgarian Retailing
(2025)
Yulia Hristova
Сп/3/B 93
Каталог "Статии" | Списания
Society 5.0 and the Japanese Consumer Behaviour
(2023)
Konstantin Ivanov